Abstract: This paper describes an intelligent framework for the recommendation of mobile services to users, based on a combination of two different approaches. The first one utilizes Wireless Billboard Channels (WBCs) to push (by broadcasting) service advertisements to mobile users/devices in order to enable them to discover and associate with the ‘best’ service instances under the Always Best Connected and best Served (ABC&S) communications paradigm. The second approach uses a dedicated service recommendation system, which finds and suggests to each individual user the ‘best’ service instances, depending on the current user-, network-, and service context. The main parts of the proposed framework are explained and the key technological solutions required to support it are outlined.

Keywords: Ubiquitous Consumer Wireless World (UCWW), Always Best Connected and best Served (ABC&S), Wireless Billboard Channels (WBCs), Advertisement, Discovery and Association (ADA), mobile services, service recommendation system, intelligent framework.

ACM Classification Keywords: C.0 GENERAL – System architectures, C.2.1 Network Architecture and Design – Wireless communication, C.2.4 Distributed Systems – Client/server, D.2.2 Design Tools and Techniques – Evolutionary prototyping.

Link:

INTELLIGENT FRAMEWORK FOR RECOMMENDATION OF MOBILE SERVICES TO CONSUMERS

Ivan Ganchev

http://www.foibg.com/ijima//vol05/ijima05-03-p02.pdf