Abstract: In the multi-attribute utility theory the utility functions are usually constructed by dots. It concerns both the lottery’s method and the value increasing method. In the both cases the utility function is constructed in the absolute scale 0, 1 that causes inconveniences for experts. The comparative assessments look more preferable for decision-makers. The paired comparison matrix (PCM) looks as a natural model representing the preference structure of decision-maker (DM). The PCM provides the extended possibilities to DMs to form comparative assessments both the qualitative ones (as better-worse) and the quantitative ones reflecting winnings and losses of DMs. In the paper we consider methods for utility function construction having different forms of its presentation. Among them there are utility functions based on attributes measured in nominal scales.
Keywords: utility function, paired comparison matrix, scale points, priority function.
ACM Classification Keywords: H.4.2 Information Systems Applications: Types of Systems decision support
Link:
ORDERING MULTIATTRIBUTE ESTIMATING METHODS
FROM THE UTILITY POINT OF VIEW
Stanislav Mikoni
http://www.foibg.com/ijitk/ijitk-vol07/ijitk07-01-p10.pdf